How to Tell a Great Story:  10 Tips for Master Storytellers

1

Tailor your story to your audience. Like a comedian gauges audience reactions, understand your listeners' preferences and adjust your storytelling accordingly.

Know your audience 

2

Define the goal of your story: to entertain, inspire, educate, or influence. Clarify the intended message and the desired takeaway for your audience.

Think about the goal of your story 

3

Consider the appropriateness of your story for the specific setting and audience. Use emotional intelligence to gauge if the timing and place are right for your storytelling.

Choose the right time (and the right place) 

4

Create a compelling hook or lede to grab your audience's attention and keep them engaged throughout the story. Be creative in presenting your information to captivate your audience.

Use a hook to get your audience’s attention

5

Be clear and concise in your storytelling. Focus on the important details that are relevant to the story and filter out unnecessary information. Keep the narrative compelling and avoid going off on tangents.

Be clear and concise 

6

Incorporate personal details into your story to create a connection with your audience and achieve your goals. Sharing personal experiences can be impactful and lead to meaningful connections.

Get personal 

7

Pay attention to your body language as a storyteller. Use open and welcoming gestures, make eye contact, and convey the appropriate emotions to engage and connect with your audience.

Be aware of your body language

8

Embrace mistakes as opportunities to learn and improve. Practice regularly to refine your skills and make progress towards your goals.

Practice often

9

Enhance your storytelling with visuals, videos, and other sensory elements to create a memorable and impactful experience for your audience.

Make Your Story Multisensory

10

Embrace mistakes as opportunities to learn and improve. Practice regularly to refine your skills and make progress towards your goals.

Ask for feedback

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